Research is key to all design. Effective design has to recognize the current system in order to make sensible and successful changes. During the summer of 2005, I worked with Eric Hale to study the issues surrounding Purchasing Tickets, Retail Layout and Signage at the Tech Museum in San Jose, CA. This was an internship through IDEO and the final research presentation was given to the heads of The Tech and our mentors at IDEO.
